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Best Practices for Writing a Great Mobile RFP

Every week, hundreds of mobile RFPs hit the market. Since many of them make their...

What Apple's new hardware means for product designers

The September Apple announcement came with incredible updates to hardware and new...

Why research is critical to successful product ownership

As researchers, we love to sing the praises of research and its importance for understanding...

Executive Guide to Apple's September 2018 Announcements

In the tech world, we can all but mark the beginning of fall by the arrival of new...

Four things every Roku tester should know

Roku streaming devices have consistently maintained the market share of household...

Using data to evolve user journey maps

User journey maps are created during the initial phases of projects and rely heavily...

Where is the next Silicon Valley?

When I talk to people about WillowTree, there’s a particular question that tends...

Hiring for culture add instead of culture fit

Before you use the phrase “culture fit” again, pause and ask yourself: what does...

WillowTree, Inc. makes the Inc. 5000 for the seventh consecutive year

We’re proud to announce that we’ve been included in the 2018 Inc. 5000 list of the...

An introduction to Android 9's Slices

A major theme in Android 9 Pie is leveraging AI and thinking in terms of predictability....

Everything new in Android 9 Pie

P is for Pie Surprise Apparently the...

More Insights, More Power: why you should become Google Analytics-certified

How often have you asked yourself questions like these: - What are the most common...

An introduction to Google Duplex and natural conversations

Google Assistant was undoubtedly one of the standout highlights from Google I/O...

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