Room For Growth
Episode 
37
|
March 22, 2023
(
47
 min)

Pursuing What’s “Right” feat. Remixt & SmartNews’ Fabien-Pierre Nicolas

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Episode Description

The AI space is booming. And it’s evolving every day. One thing we know for sure? Generative AI has the potential to transform how users engage with content. But are businesses ready to deploy this supercharged tech? What foundations are fundamental to have in place first?

Our growth experts, Billy and Billie, explore these questions and more with Fabien-Pierre Nicolas, co-founder of the news aggregation product SmartNews and COO of the diversity, equity, and inclusion SaaS platform Remixt.

We also address another hot topic in tech: budget cuts. Fabien-Pierre shares lessons learned on navigating layoffs with empathy, optimizing tech stacks to do more with less, and aligning growth goals with top-level company goals.

Bring your notepad, growth fans: this episode is brimming with clear, actionable advice for product leaders in any sector.

Additional Resources

Topics Discussed
  • Considerations and essential cross-functional partnerships for growth marketers building or re-evaluating their tech stack
  • Leadership steps to prepare individuals and repair teams facing layoffs
  • Balancing user feedback with user preference when launching highly personalized digital products

KEEP THE GROWTH GOING

Host
Billie Loewen
LinkedIn
Show Description

Join WillowTree’s Billie Loewen for a deep dive into growth marketing. In each episode, Billie discusses the latest news and topics in lifecycle marketing, chatting with a wide array of guests, including WillowTree colleagues, client-partners, and industry thought leaders. Let's grow!

Hosts
Billie Loewen
LinkedIn
Billy Fischer
LinkedIn
Show Description

Join WillowTree experts Billie Loewen and Billy Fischer for a deep dive into growth marketing. In each episode, Billie and Billy will discuss the latest news and topics in lifecycle marketing, chatting with a wide array of guests including WillowTree colleagues, client-partners, and industry thought leaders. Let's grow!

Read the Transcript

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