Add another celebration to your holiday circuit, as we mark our 25th Room for Growth episode this week! Our hosts Billy and Billie share their MarTech resolutions for 2023 and reflect on what we learned in 2022.
We’ll discuss how even amid unprecedented layoffs in the tech sector, brands should nonetheless invest in marketing strategies to deliver on — and exceed — customer expectations. That happens when companies get crystal clear on their “North Star” metrics and how those impact ROI. And (hint hint…), all that hard work all happens in Q1.
Join WillowTree experts Billie Loewen and Billy Fischer for a deep dive into growth marketing. In each episode, Billie and Billy will discuss the latest news and topics in lifecycle marketing, chatting with a wide array of guests including WillowTree colleagues, client-partners, and industry thought leaders. Let's grow!