Room For Growth

January 18, 2023

How to Get a Job in Growth Marketing feat. WillowTree’s Billie Loewen

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Episode Description

Hungry to solve sticky problems, drive business outcomes, and learn the latest technical skills? Growth marketing might be the career for you, as our host and growth expert Billie Loewen explains. Here, Billie explores the skill sets and mindsets she seeks in growth marketing candidates, including familiarity with growth- and marketing-specific frameworks, analytics and measurement tools and tactics, overall product and user experience, and many more. So brush up on those interviewing skills, growth job seekers: we’re hiring!

Additional Resources

Topics Discussed
  • How experience in business environments ranging from agencies to nonprofits helps upskill growth marketers
  • The value of cross-functional skills and tactics like HTML, SQL, A/B testing, journey mapping, writing use cases, and more
  • Curriculum from programs like Reforge and Khan Academy to help you brush up on a wide variety of growth-related skills


Billie Loewen
Billy Fischer
Show Description

Join WillowTree experts Billie Loewen and Billy Fischer for a deep dive into growth marketing. In each episode, Billie and Billy will discuss the latest news and topics in lifecycle marketing, chatting with a wide array of guests including WillowTree colleagues, client-partners, and industry thought leaders. Let's grow!

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