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WillowTree - a Telus International Company
 Not intended for distribution outside of Mastercard

We partner with Mastercard to build and launch flagship digital products.

Mastercard is at a critical inflection point in its rich history — from leading card issuer to leading technology company. We're excited to be a part of this Priceless journey.

Helping Mastercard innovate beyond the transaction.

As North America’s largest digital product consultancy, WillowTree has shipped over 700 native mobile applications, websites and other digital products for the most admired brands in the world —  including Mastercard.

Mastercard and WillowTree have partnered since early 2020 across various business units to develop co-branded mobile apps, design human-centered experiences, and create data-driven product roadmaps.

May 2020

Began building an extensible, co-branded expense management mobile app as part of Mastercard's Commercial value proposition.

20
person, full-cycle WillowTree team
23
languages supported in app
Services: iOS Development, Android Development, Product Design, Product Analytics
February 2021

Short-term strategy and research engagement to evaluate user needs and analyze feature value against the product roadmap.

60
Insights Gathered from User Interviews
15
new concepts designed and tested
Services: Product Research, Innovation
September 2021

Competitive analysis of trendsetters in the card/expense management space to inform product strategy.

15
trendsetters evaluated in competitive analysis
18
features identified as differentiators and heatmapped
Services: Product Strategy
October 2021

Launch of the SmartData mobile application in the App Store and Google Play Store.

23
currencies available at launch
5
stars in the App Store
Services: Custom App Development, Product Design, Product Analytics
December 2021

Redesign of the golden path and key user flows for the virtual card mobile app.

40
new screens designed across key user flows
3
Prototypes Built in Just 7 Weeks
Services: Product Design

What to expect from WillowTree.

We deliver, differently.

1

A knowledge of Mastercard’s codebase and APIs.

More than 10% of WillowTree engineers have worked on Mastercard’s codebase. With experience in your release processes and APIs, WillowTree teams are onboarded to a new project in a fraction of the typical time.

2

No missed deadlines.

We know immovable deadlines from designing the apps for FOX and PepsiCo that millions of people use to stream the Super Bowl. Mastercard can expect the same precision and reliability.

WillowTree’s leadership and your teams’ talents delivered across the board, including meeting the big deadlines but also impressing everyone with each sharp deliverable.

— Director of Product, Mastercard

3

More than a vendor, we’re partners.

Our teams staffed with top-tier talent and stable leadership aren't just building digital products. They're helping to shape the people and processes that drive them forward.

Your team isn’t just doers, you’re able to make decisions on a project and lead.

— SVP of Engineering, Mastercard

Who else we’ve helped.

Learn more about our capabilities.

Have a project we can help with or want to learn more? Let's chat.

Jason Golomb
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Senior Program Director, WillowTree
jason.golomb@willowtreeapps.com
Woody Zantzinger
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Partner and VP, WillowTree
woody.zantzinger@willowtreeapps.com
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